Types of Image Classification

Artfinder requires all artists to classify each image uploaded to an artwork listing. Plead read our guide to ensure you're familiar with the different image classification types. Correctly classifying your artwork images will allow Artfinder to provide more accurate feedback about shop optimisation, and will ensure your artworks are included in relevant promotions and features.

Full-frontal image

This is a cropped image of your full artwork; it should be cropped exactly to size. Think of this as a JPG of your artwork. [If your work is a print on paper, this should include the paper surrounding the actual image.]


  • Take your photograph in natural light. The colours in your photograph should be as accurate as possible so the customer knows exactly what they're getting.
  • Make sure your photograph is in focus (not blurry) and that you stand parallel to the artwork when photographing it. This will ensure it's not tilted and is cropped exactly to size.
  • You can use basic photo-editing tools (such as 'Windows Photo Gallery' on Windows computers or 'Preview' on Mac computers) to crop your pictures and remove unwanted background space.
  • If your artwork is an irregular shape (ie. circular), your full-frontal image can include a border in this scenario.
  • If your artwork is a print on paper, the full-frontal should include the paper surrounding the actual image.

Take a look at the Dos and Don'ts of full-frontal imagery:

In-context view (in a home interior)

This is a photograph of your artwork placed in-situ in a home environment. This will help the customer visualise what the artwork may look like in their own home.


  • When in doubt, keep it simple.
  • If you can't hang your artwork up, rest it on a bookshelf or side cabinet.
  • Make sure your room is well-lit in natural light, clutter-free and inviting.
  • Make sure your artworks are always represented to scale; never mislead the customer.

Below are some examples in-context view (in a home interior):

In-context view (in your studio)

This is a photograph of your finished artwork in your studio...wherever that may be! This will help sell your story to the customer and show what kind of environment it was lovingly made in.


  • Take photographs of your artworks on your easel, on the printing press, in your garden or wherever it is you made it!
  • Consider including yourself with your artwork, it'll bring it to life!

Below are some examples in-context view (in your studio):

Close-up detail of your artwork

This is a close-up photograph that captures a particular detail of your artwork. This will help show the quality of your artwork and will allow the customer to visualise what it looks like in real life.


  • Think about taking a photograph of interesting textures, effects and points of interest. For printmakers, this is an excellent opportunity to show the texture of the paper.

Below are some examples of close-up details of your artwork:

Close-up detail of your signature

This is a close-up photograph of your signature - whether it's on the front or back of your artwork. It helps assure the customer that it's handmade by you.

Below are some examples of close-up details of your signature:

Artwork in progress

This is a photograph that captures the artwork whilst it's being made. It helps tell your story and gives the customer a connection to your art.


  • Consider including a photograph of you at the easel, by the printing press, or wherever you make your art!

Below are some examples of artwork in progress:

Back of artwork

This is a photograph that shows what the back of your artwork looks like. This is useful for the customer to visualise what the complete artwork looks like and how it'll arrive.


  • This is a great opportunity to show interested customers that the artwork is ready to hang, if applicable.

Below are some examples of back of artwork:

Packaging / Certificates

This is a chance to show off your beautiful packaging or certificates of authenticity, if you have it! It'll help reassure the customer it'll be delivered safely and illustrates the personal touch you can add.


  • Avoid uploading pictures of rolls of bubble-wrap and empty cardboard boxes...nothing is more uninspiring!
  • Think about the personal touches you can add to your packaging (thank you notes, ribbons) and capture that in your photography

Below are some examples of packaging / certificates:

Artwork in frame (if sold framed)

This is a photograph that shows the frame you provide with your artwork (if you're selling it framed). It'll helps show the quality of your art and allows the customer to visualise how the work might fit into their own interior. Note, this option is only provided if you have classed your artwork as framed.

Remember: The framed classification option will only be available if you have applied the Framed option in the Is this artwork sold framed? section of the Edit artwork page.

Below are some examples of artwork in frame:

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